Tools For Thought - Intelegia

Here is another one of those silly articles that tries to lump the practice of “competitive intelligence” with “corporate espionage”.

The underlying theme of the article is rather interesting - the art of information solicitation but the spin on it is all wrong. It is amazing to see that yet another journalist would do another piece on CI and try to label it “spying”.

When is this going to stop? There has been hundreds of professionals in the industry that has drawn a clear distinction between the two practices but yet there are journalists who have overactive imaginations.

To read the complete article, click here.